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Our services

With Intelligent targeting, you have access to the right services exactly when you need them. We create your package based on an in-depth understanding of your business, and it will evolve over the course of our delivery as your needs change. That means we'll work with you to dial up or down the services that make the most impact to your business.

We focus on developing your digital presence, positioning your service so that it's easy for customers to understand the benefits of what you offer.

By arming your team with relevant case studies, information and marketing materials, we help you convert more customers more often.

Services and campaign set up

We build your custom package from a range of deliverables, designed to give you the best results.


Getting your campaign ready...

Consultation & strategy

We start out with a consultation to discuss the results of your diagnostic assessment. Then we’ll work with you to produce a focused plan on the key service that will generate you the most sales. From this we'll create your marketing materials and if needed, your dedicated service website.

Sourcing prospects & appointment booking

Our appointment booking service will provide you with leads for prospective work. We will work with you to choose the type of business that you want to work with and we'll source a list of prospects for you and pull from our database clients that we think fit your profile.

Building a pipeline of work

We’ll add the new prospects we develop to your existing contacts, and build a pipeline of work via a CRM system developed specifically for your business.

Developing the dialogue and customer interactions...

Content creation

To get your programme working quickly, we'll interview you and get your messaging right. This is fundamental for your lead generation campaign. Your tone of voice and the quality of your content need to be consistent throughout your online and marketing materials promotion. We’ll help you to develop the right tone, tempo and accuracy throughout your written content, imagery or video. We create content that sells, and will help you to refocus your existing content and develop your own story.

Marketing materials

A brochure, a flyer and case studies of what you do and what you want a customer to buy is a core component to help decision making. That is especially important when you are introducing yourself to a customer for the first time. These marketing materials can be the crucial link to keep the conversation going and a key component for follow up sales calls.

Telesales

We'll develop a script with you which details your offer, helps you to deal with objections, and feeds your appointment bookings and CRM. On average we build up to 50 new leads a month so that you can engage up to 50 prospects a month. We'll add them to your dedicated Pipedrive CRM so you have leads ready to go. We’ll also share with you which prospects have requested more information or marketing literature. Those warm leads will then feed into your next telesales campaign.

Developing your digital assets...

A dedicated website

This is a key reference point for your customers. A dedicated 'micro' website will act as the reference point to show off the star offering within your business. It’s so much more than a landing page, this is a purpose built stage ready to show you off to the world, without any distractions. Designed and engineered to agency standards by e-blueprint digital, you’ll get a fast, optimised website, hosted online and bespoke to your business.

Email marketing

Email campaigns form an important part of the promotional sales cycle that we create for you. We’ll share relevant information about your industry, and highlight case studies or recent news that engages your audience. Once you've secured a contact, we will supply them with information that's personalised and relevant to them.

Your Customer Relationship Management tool

Your customer relationship management tool Pipedrive, is an industry leading CRM that allows us to create a pipeline of prospects for you. It will allow you to track their status, from prospect to sale. Your website, email database and telesales activity will all feed into this one central point.

Campaign management...

A dedicated account manager

You’ll have a single point of contact throughout your campaign, which gives you peace of mind and reduces the risk of muddled communication, or misunderstandings.

Behind the scenes, a team of talented and creative experts will be working on delivering your campaign. You’ll have your own in-house designer, telesales team, web developer, and online marketing expertise, but all of this will be managed and coordinated for you to make your life easier.

Reporting

We will track and report on the number of prospects we've reached out to, and relevant feedback from customers.

We will also report on your search engine rankings, social media activity, and your dedicated website's health. Based on all of these reports, we will recommend improvements each month.

A customer experience feedback loop

Customer feedback will provide the basis for the next round of case studies and opportunities for content. The ideas generated from this feedback can inform your content development plan for social media, blogs and email campaigns.

Reviews and testimony from your clients will be fed back into your business through a variety of analytics, website user and task analysis, and surveys. This in turn will help your service development and customer experience, and address any issues in delivery or customer relations and help introduce new aspects of your business delivery.

Supplementary advertising

Google Adword advertising

If you need your campaign to go further, faster, we can boost your campaign with paid adverts in Social Media and Google Adwords. Your dedicated website will have already been set to start tracking visitors and so we can remarket to visitors easily.

On-going written content and Search Engine Optimisation

We'll build you bespoke website content that showcases your business. Content will be optimised for search engines with keywords that people use when searching for your service. This will give you a lead generation tool with a keen focus on one of your specialisms but also provide a platform for better local SEO and over time national or generic search rankings.

Social Media Management and advertising

One of the cheapest and most direct forms of advertising. Your dedicated website will have already been optimised by use and include a Facebook pixel to help start building you an audience we can remarket to. We use Google Adwords and Facebook/Instagram adverts to further extend your reach through dedicated advertising campaigns.

Keeping a good thing going

Business growth

Our aim is to complement your working capacity. If you want to dial up the amount of leads and business development we'll focus more on lead development, Conversely, if you're running at capacity we'll work on developing your dedicated website, and case studies and customer feedback loop.

With a stable pipeline of work established from the initial campaign engagement, we'll be able to make judgements as to what rate of work we undertake to reach your next target and how you want your business to develop.

Adapting to change and a bigger stage

With a continuous feedback loop and qualitative and quantitative information from customers, we can make adaptations to your service, or develop new and complementary features into a more detailed and enriched set of assets and information for your customers. We will encourage new ways of reaching out to existing customers so that you can develop a more rewarding, mutually beneficial community.

Cross-selling supplementary services

We'll replicate the model that's given you a laser focus on one of your services, and do it again for another. This offers a natural progression for your customers and your business.

Connect with
your customers

Keep your relationships fresh with an engagement plan that benefits your customers and doesn't feel like the continual big sell.

Get in touch